The 'Longevity Economy'

The following article explores how as people are living longer and healthcare has improved for many around the world, older people's spending is also increasing as a result.

The silver economy refers to goods and services that are aimed at older and ageing people. These individuals may not be working but be retired and therefore receive a pension. Companies are capitalising on this by marketing holidays and events specifically to this group.

The article also highlights how in some cases older people may have to or choose to work, even after they originally retired.

This article could be used for Families and Households, and Work, Poverty and Welfare.