Sociology

In the News

Political trolling twice as popular as positivity, study suggests

Sarah Best

1st July 2021

According to a study by Cambridge University, social media posts are more likely to go viral if they are negative rather than positive (related to politics).

Negative comments were also more likely to be commented on.

This article could be used for The Media unit (social media).

Sarah Best

Sarah is a passionate full-time Head of Sociology and Psychology and has worked in a variety in schools in the UK, and she is currently working in a British international school. She is keen to develop and boost the profile of both subjects.