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Desensitisation
Desensitisation refers to the way that in which people become less anxious and shocked by media violence, as a result of exposure. The more violence someone is exposed to (through watching TV, films, or by playing violent video games), the more acceptable aggressive behaviour becomes. The result is that individuals may be more likely to accept violence and aggression and may be more likely to respond violently and aggressively, when presented with the opportunity to do so.