Blog
Political party membership no longer a mainstream activity
19th August 2011
The political party conference season will soon be upon us, but it seems that fewer and fewer of us are interested in actually being a member of a political party in the UK. This BBC article examines some of the underlying reasons and what the main parties in the UK are doing about it.
http://www.bbc.co.uk/news/uk-politics-12934148
I particularly like the line that “there are more members of the Caravan Club, or the Royal Society for the Protection of Birds, than of all Britain’s political parties put together.” A classic case of effective market segmentation based on the real interests and priorities of people?