Topics
Herbert Simon
Herbert Simon was an American economist and political scientist who was awarded the Nobel Memorial Prize in Economics in 1978 for his contributions to the field of decision-making and organisation theory.
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Behavioural Economics: Understanding Rules of Thumb
Topic Videos
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What is bounded rationality?
Study Notes
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What is habitual consumption and what causes it?
Study Notes
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3.2.1 Profit Satisficing (Edexcel A-Level Economics Teaching PowerPoint)
Teaching PowerPoints
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What is Rational Choice Decision Making?
Study Notes