In the News

Why Pints Are Hitting £5 - It's No Joke!

Geoff Riley

1st April 2025

Pints for a fiver?! It’s no joke. The average price of a pint in the UK is set to climb above £5 for the first time in April 2025 – and it’s not just drinkers feeling the pinch.

In this video, we dive into the economics behind soaring pub prices – from rising wage costs and energy bills to the economics of the shut-down point. What happens when pubs can't even cover their day-to-day running costs? Why are independent pubs closing at such a rapid rate? And how might this reshape the pub industry in the UK?

We'll explore key microeconomic concepts like:

Average Variable Cost (AVC)

Shut-down point

Cost structures

Market structure changes

Monopoly power and economies of scale

Whether you're a student gearing up for your A-Level, IB, or GCSE Economics exams or a teacher looking for current context, this video brings real-world economics to life!

Geoff Riley

Geoff Riley FRSA has been teaching Economics for over thirty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD conferences in the UK and overseas.

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