Blog
The Psychology of Scarcity
Geoff Riley
7th July 2014
Sendhil Mullainathan (Harvard) summarises his keynote lecture at the RES conference 2014Harvard Professor Sendhil Mullainathan, one of the leading economists in the field of behavioral economics, has recently released a new book with Princeton cognitive psychologist Professor Eldar Shafir entitled Scarcity: Why Having Too Little Means So Much.
See also his recent TED talk on behavioural nudges
Geoff Riley
Geoff Riley FRSA has been teaching Economics for over thirty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD conferences in the UK and overseas.