In the News
The Betfair cash out button as a behavioural nudge
21st March 2016
People who bet on football are far more likely to ‘cash out’ their bets – rather than holding them until the end of the game – if they are trading at a gain rather than a loss. That is the central finding of research by Alasdair Brown and Fuyu Yang, presented at the Royal Economic Society’s annual conference.
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