Topic updates
Product Differentiation at Rosa Brothers Milk Company
25th May 2016
Three Economics Professors from California head on a road-trip to look at how milk farmers are using product differentiation to achieve commercial viability in a market where the state of California sets a minimum price for milk to be purchased by the processors. Adding value is crucial for example by creating milk products that convince consumers to pay more. The value proposition is particularly important for smaller-scale milk farmers whose unit costs are higher.
Geoff Riley
Geoff Riley FRSA has been teaching Economics for over thirty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD conferences in the UK and overseas.
You might also like
Internal Economies of Scale
Study Notes
Internal and External Economies of Scale - a quick fire quiz
21st August 2015
Mergers and increasing concentration in European universities
25th November 2015
Free Range Milk and Profits in the Farming Industry
12th March 2017
Is the UK crisp industry heading for a Brexit crunch?
24th December 2018
Marginal Cost Examples
Topic Videos
3.4.3 Monopolistic Competition (Edexcel A-Level Economics Teaching PowerPoint)
Teaching PowerPoints