Economics in action: KFC expansion to create 1,600 jobs

Good example of an inferior good here as KFC are opening more restaurants in response to increased demand for their food in these difficult economic times. As people find themselves with less disposable income, they opt for fast food treats rather than a la carte restaurant menus. Good news for KFC, UK job seekers and Economics students as we have a great example of an inferior good - one where demand rises as incomes fall."Low-cost fast food restaurants have been prospering, despite the economic slowdown. McDonalds has reported improving sales in the UK and Domino's pizza delivery service recently reported a 10% improvement in annual profits despite sales growth slowing due to January store closures caused by bad weather."