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Economics at the Movies - The Cola Road Documentary
Geoff Riley
21st August 2013
For years, a mystery has baffled visitors to developing countries: Coca-Cola is everywhere, but basic medicines are not. This year, Zambia has become the first African country to embrace a trial of the ColaLife concept. ColaLife aims to use Coca-Cola’s distribution model to deliver life-saving medicines to far-flung, rural communities
THE COLA ROAD [TRAILER] from Claire Ward on Vimeo.
The Cola Road - ten minute teaser from Claire Ward on Vimeo.
Geoff Riley
Geoff Riley FRSA has been teaching Economics for over thirty years. He has over twenty years experience as Head of Economics at leading schools. He writes extensively and is a contributor and presenter on CPD conferences in the UK and overseas.