Topics
Pricing strategy
The approach a business takes when setting the price of its goods or services.
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Will M&S Follow BHS?
7th July 2016
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Are you loyal to your loyalty cards?
8th December 2016
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Tesco ends gender price differences for women's razors
2nd January 2017
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Rail fare hike reveals burden shifting to passengers
2nd January 2017
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Tesco special offers past their Sell-by Date
13th February 2017
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Teaching Business with the Chuckle Brothers
16th October 2017
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What is full cost-plus pricing?
Study Notes
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The Strategic Audit
Study Notes
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Marketing Mix: Price (Revision Presentation)
Teaching PowerPoints
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Pricing and Business Objectives
Study Notes
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Pricing - factors to consider when setting price
Study Notes
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Pricing Strategies and Tactics - Introduction
Study Notes
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Penetration Pricing
Study Notes
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Price Skimming
Study Notes
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Pricing Strategies (GCSE)
Study Notes
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Marketing: Introduction to Pricing (GCSE)
Study Notes
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Pricing Products: the iPhoneX "Higher or Lower" Activity
Quizzes & Activities
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Pricing Decisions
Quizzes & Activities
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Porter visits Liverpool FC at Anfield
11th February 2016
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Pricing Strategy - the Gender Rip-off
16th January 2016
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Capacity Management and Demand-Based Pricing - All Change at Disney
6th October 2015
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Starbucks Pricing Strategy Under Attack in China
2nd November 2013