Topics
Marketing
The process of understanding customers and finding ways to provide products or services which customers demand.
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54321 Knowledge Retrieval Activity - Edexcel Theme 1 (Marketing)
Teaching Activities
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Product and Marketing Orientation
Study Notes
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Marketing Strategy: A&F Struggles To Reposition Itself With Ex-Teenagers
4th September 2016
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Poor Porridge Promotion!
9th September 2016
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The 48 Laws of Power
29th January 2017
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Marketing Strategy: An Introduction to Product Portfolios
Teaching PowerPoints
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Buyer behaviour: stimulus-response model
Study Notes
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Marketing: the types of market
Study Notes
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Why is market research needed?
Study Notes
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Marketing planning: what is a mission statement
Study Notes
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Marketing Mix: An Introduction to Place
Teaching PowerPoints
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The Purpose of Marketing
Study Notes
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Role of Marketing in a Business
Study Notes
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B2B - Business to Business Marketing
Study Notes
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Marketing Mix (Basic 4P's)
Study Notes
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Marketing Objectives (Revision Presentation)
Teaching PowerPoints
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Marketing: Role of Marketing in Business (GCSE)
Study Notes
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Marketing Research - Sampling
Study Notes
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What is Marketing?
Study Notes
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Marketing Mix: Introduction to Promotion
Teaching PowerPoints
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Marketing "Keyword Chop" Activity
Quizzes & Activities
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Market Mapping (Positioning)
Topic Videos
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Digital Marketing (Overview)
Topic Videos
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Technology & Marketing Decision Making
Topic Videos
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Technology and Marketing Decision-Making
Study Notes
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Netflix & Learn - The Minimalists
15th March 2019
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Guerrilla marketing by Burger King
2nd February 2019
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Brexit: The Uncivil War – Marketing, Big Data and Strategy
28th January 2019
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Nestlé's Gold Blend gambit
11th March 2018
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Introducing Topic Plus PowerPoints for Edxcel GCSE Business (9-1) - Theme 1
11th September 2017
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Industry Analysis - How to succeed in Hollywood
20th May 2017
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Marketing Objectives (Introduction)
Study Notes
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The Importance of Relational Capitalism
27th January 2016
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Master Pan sales cook on gas after Tom Daley's Instagram post
7th January 2016
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Student Examiners: 18 Mark Answers
24th November 2015
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Are you the next Lord Sugar?
9th November 2015
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What happened to McDonalds?
5th March 2015
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Leadership: Tough Decisions to Turn Starbucks Around
29th January 2012