Would anyone like a free factory for a year?

An interesting example of an entrepreneur who wants to reduce his fixed costs by offering his product for free…

Here is the video:

http://news.bbc.co.uk/1/hi/england/7895850.stm

Interesting comment about fixed costs.

“There are fixed costs involved in owning this building empty”. Presumably this refers to the landlord’s extra costs - e.g. site security, maintenance, promotion.

So the loss of potential rent £150,000 per year is worthwhile - if only to see the factory occupied by another manufacturer.

Great idea