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Video case study - pubs diversify to survive

Jim Riley

23rd January 2009

A super short video from the BBC illustrates how an entrepreneurial new pub owner has found ways to add new revenue streams to a traditional pub that had previously failed. A good example of how the same business can meet the quite different needs of customers. Relevant to for OCR synoptic on diversifying to survive.

Download student worksheet (pdf) and video link

Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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