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Video case study - finding success in an engineering niche
22nd February 2012
This excellent short BBC video looks at a case study of success in UK manufacturing. Granada Material Handling has addressed the issues raised the recession and international competitors. They have focused on a niche market of making lifting equipment for offshore wind farms. Is there a role for government to help UK manufacturers exploit these niche market opportunities? Or is it really about the entrepreneurial spirit of firms like Granada that is the key?