Video case study - enterprise at the sharp end

Market trading. You’ve seen it on various tasks on The Apprentice. And the value of sales at the UK’s 1,000+ outdoor markets is estimated at over £3.6bn. So perhaps it is not surprise that increasing numbers of people are looking to make their first step into enterprise by setting up a stall in a local market. The problem is that running a viable market stall is no easy task. The typical customer at a local market is feeling the pinch and you also need to develop some sharp entrepreneurial skills to make the stall a success.

This excellent three minute video from Jenny Hill of BBC Breakfast takes us behind the scenes at a market in the Midlands to meet some of the experienced traders. Can a new training scheme help budding entrepreneurs make their fledgling businesses a success?