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Video case study - Betterware proves resilient to the recession (again!)

Jim Riley

20th December 2008

The business news is full of reports on firm’s that are suffering (or worse) during the credit crunch. But as we’ve reported a few times recently (e.g. Poundland), there are many firms that positively thrive when consumers are minded to look for discounted or bargain products. A great example is Betterware - and this short video explains how Betterware has prospered through recessions several times before!

Download student worksheet (pdf) and video link

Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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