Blog
Social enterprise in decline - its the Big Issue
5th September 2011
The Big Issue is one of the longest-established and best know examples of a social enterprise. But it is struggling - with sales falling post riots and in the face of increasing “competition” on the high street. Can it reinvent itself? A great article here which examines the options being examined by the Big Issue.
Many magazines are struggling - caught in a perfect storm created by the consumer downturn and rapid/significant changes in how we consume media. The Big Issue has been around for 20 years, so reinventing the concept is undoubtedly quite a challenge. One part of their response is the introduce greater use of technology to Big Issue sellers - turning them into local bloggers.
Will this be enough? Has the Big Issue reached the decline stage of its natural life cycle?