Product Life Cycle & Innovation: Can Apple's Keyless Keyboard Reverse the PC Decline Phase?
Apple has filed a patent application in the US to introduce a keyless keyboard. Why? Is this an attempt to reverse the steady long-term decline in global shipments of desktops and laptops?
The National Living Wage - Explained
The introduction from 1 April 2016 of the National Living Wage is one of the most significant interventions by a UK government in the labour market. The National Living Wage has potentially...
Facebook – Clever Target Marketing or Racial Profiling?
Facebook users “like” an average of 70 pages each. The type of pages liked gives Facebook a lot of information about the interests of that person and they can also make other inferences about such...
Amazon, now one of the world's most diversified businesses, is making a success of entering a substantial existing market - again! This time, it is connecting householders with professional trades...
A terrific video here from the WSJ exploring the competitive strategies of fast-food multinationals in India.
The sell-out launch of Shanghai Disneyland this week provides students with a superb example of how a multinational can execute a strategy of market development in China.
E-commerce: The Rise of Netflix
Netflix is one of the very best case studies for students to look at when it comes to understanding the disruptive impact of e-commerce and how this can enable rapid and significant expansion into...
Brexit: A Failure of Contingency Planning?
Are UK businesses taking the risk of Brexit sufficiently seriously? Is so, you might expect a large proportion of them to have completed basic contingency planning in the event that the UK decides...
IB Business Management - May 2016 Case Study Exam Briefing
We're pleased to be offering a free revision webinar for IB Business Management students as they complete their preparations for the Paper 1 exam on 19 May featuring the Todos os Mercados case study.
We're delighted to be investing in a comprehensive suite of new teaching & learning resources to support teachers and students following the IB Diploma in Business Management. As part of this...
With technology advancing at a rapid pace companies, are stepping-up their game to stay ahead in the market. The fitness market is a great example of a traditional business model being adapted to...
Alphabet Ditches a (Robot) Dog from its Business Portfolio
Alphabet Inc is perhaps the best example for students to explore when it comes to a diversified business portfolio. The holding company of Google (amongst many other businesses) has decided to put...
The Factors that Explain Growth in Demand for Premium Pet Food
As I write this, my beloved black labrador is sat under the table grazing gently on some organic, gluten-free kale and spinach nibbles, to be washed down with a craft lemon and kipper sorbet....
Surprise move from Nike as they restrict sales of HyperAdapt to its app users - but why do it?
In 2013 Nike started delving into the realms of wearable technology, recently unveiling its much anticipated footwear with self-tightening laces - welcome the Nike HyperAdapt 1.0! But Nike will...
The Biz Quiz - 18 March 2016
The last Biz Quiz before the Easter break! Good luck and have a great easter holiday!
Retrenchment – An Unexamined BUSS4 Topic
A great article on retrenchment for BUSS4 students - includes some really useful links on RBS.
AQA BUSS4 Students - Could this Business Model Shake Things Up in the Secondhand Fashion Market?
This is a great read for AQA BUSS4 students! Taking you through the story of Vestiaire Collective - an online marketplace for secondhand fashion very focused on its core business model.
Domino’s Pizza sees a further increase in sales through e-commerce with online orders up 29% on last year. And with 11.5 million people having downloaded the Domino’s app and app-based orders up by...
Greggs Growth Strategy - The Key Ingredients
An excellent analysis here of how Greggs has grown its UK business to a size where it is now has more outlets than both McDonald's and Starbucks.
Ryanair Meets Ansoff with Corporate Jet Service
A new product for a new market. Where does Ryanair's launch of a private corporate jet service sit in the Ansoff Matrix?