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Masterchef - Product Innovation in the Kitchen?

Jim Riley

14th February 2011

For fans of the hit BBC series Masterchef - look away now! This spoof clip from the Masterchef final of 2010 is sheer genius, gently poking fun at the gastronomic world and celebrating the good old-fashioned world of traditional British food where innovation is frowned upon. A video homage to the pleasures of branded food and, most of all, tomato ketchup

Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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