Blog
Masking the product life cycle
Graham Prior
2nd February 2010
Forgot about this unusual way of delivering the theory of the product life cycle. Thanks Darth for reminding me.
A while ago, I made myself a number of ‘masks’ to illustrate the various stages, swapping them to describe each different stage.
I have a mask of a baby (introduction); a one of a toddler (growth); a one of a mature male (no mask needed but I have one anyway) and one of the grim reaper.
When I discuss the different stages I just slip on the mask.
Makes delivering the theory a ‘tad’ more lively and it sticks in the kids minds.
Isn’t that what ‘learning’ is all about?