Low cost airlines

Excellent BBC2 business documentary last night on the growth of low cost airlines 'Flights and Fights: Inside the Low Cost Airlines'. The programme explores how Ryanair and Easyjet have transformed the European airline industry.

Excellent BBC2 business documentary last night on the growth of low cost airlines 'Flights and Fights: Inside the Low Cost Airlines'. The programme explores how Ryanair and Easyjet have transformed the European airline industry. A number of business concepts arise in the programme including the relationship between businesses and the competitive environment, differing aims and objectives of stakeholders, lean production, pricing decisions, market segmentation.

The programme is on iPlayer for another week http://www.bbc.co.uk/iplayer/episode/b02yyqrc/Flights_and_Fights_Inside_the_Low_Cost_Airlines/