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Hollywood’s return on investment in their Stars

Tom White

5th December 2012

Here’s an amusing one to add to Business Studies end of term competitions. I covered the topic last year and asked which Hollywood celebrities gave the lowest return on the investment studios made in them. In other words, for every $ that the star was paid for appearing in a movie, how much did the film make at the box office? Who is the most ‘overpaid’? Have a few guesses before you look at the list….

According to the BBC, the list looks like this:

1 - Eddie Murphy, with $2.30 box office takings for every $1 paid

2 - Katherine Heigl, with $3.40 box office takings for every $1 paid

3 - Reese Witherspoon, $3.90 (as above)

4 - Sandra Bullock, $5

5 - Jack Black, $5.20

6 - Nicolas Cage, $6

7 - Adam Sandler, $6.30

8 - Denzel Washington, $6.30

9 - Ben Stiller, $6.50

10 - Sarah Jessica Parker, $7

Tom White

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