‘For-profit’ organisations versus ‘Non-profit’ organisations - Who is efficient?

Non-profits are usually deemed to be run inefficiently by management experts and consultants. Interestingly, this article looks at how ‘for-profit’ organizations must emulate and learn from ‘non-profit’ organizations. Right from hiring and motivating employees to marketing. Also the term ‘not-for-profit’ is deemed to sound better than the term ‘non-profit’. I usually find supervising my students’ projects involving charities and non-profit organizations challenging, this article is indeed an eye-opener. Read the article here.