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Fast food product innovation - will the feedbag take off?
16th June 2008
The American fast food industry has long been associated with product innovation and giving customers what they want. But will the latest product concept, which enables customers to eat without using their hands, prove detrimental to US consumer health?
Brought to you by Onion News Network, this short news clip explains how fast food giant Yum! Brands believes its new feedbags will make it even easier for Americans to constantly be eating. A good video for the end of a long summer term!