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Falling Sterling is keeping the stags at home

Tom White

21st February 2009

Don’t know if this is a good news story or not! The fall in the value of the pound recently has had a huge impact on the stag party business: boozy trips, often to destinations in Eastern Europe that formerly offered great value for money. It seems likely that many more stag nights will be held back in the UK this year.

The BBC reports from Latvia where for bars and clubs across the city, the decline of the value of Sterling has caused business to collapse in the past year. As countries such as Latvia and Ukraine opened up after the fall of the Soviet Union they found a new type of invader on their streets; the foreign stag party. Low cost airlines offered British groups cheap flights to previously “undiscovered” cities such as Riga, Kiev and Talinn.

Now we seem to be really cutting back on our foreign trips. Gone are the days when the money in your pocket went a lot further abroad than it did on a night out in Newcastle, Glasgow or Cardiff. Times are changing and UK companies are picking up extra business as a result.

One company has seen soaring demand for activities such as cliff jumping, rafting and surfing as stag parties have come back to the UK.

Tom White

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