Blog
Emerging Markets - Lessons from Four Success Stories
Jim Riley
8th November 2009
The FT ran a series of four short articles in early 2009 (now behind their paywall) describing the experiences of four businesses who had successfully entered emerging international markets.
In this streamed revision presentation, we have highlighted some of the key learning points from those articles - factors to for businesses to consider as they evaluate the opportunities and threats, risks and rewards from investing in emerging markets such as Brazil, India and China.
Launch revision presentation on Lessons from Four Success Stories