Design Becomes Part of the Culture at Google

Take a look inside the Google campus here in this video which looks at how Google has approached the development of apps for the two key smartphone ecosystems - IOS and Android.The video provides a useful and fascinating insight into the changing corporate culture of Google and the impact of Google CEO Larry Page who has transformed the business around the vision of innovative design (competing now with Apple?).A good example of this is how Google redesigned the Gmail app that works on Apple's IOS operating system. It had to look like Gmail (Google) but have an Apple feel!A real feature of this video is the importance of teamwork in app design - another strong feature of the Google culture.