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Derry - A Case Study

Jim Riley

20th February 2012

Derry, the City of Culture 2013 and also the City of Peace as at 2012 with the opening of the new Peace Bridge is a great case ctudy for AS or A2 Business Students.You can also tie in how the impact on the Bloody Sunday enquiry would affect the businesses within the City.

This case study is a great area of study for any student who is wanting to further develop their evaluation skills (using PESTLE) especially with a focus on the political and cultural impact on change on businesses within Northern Ireland.

Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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