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CSR - Puma first to publish environmental impact costs

Penny Brooks

16th May 2011

Quick - while you still have some time with A2 Business students, get them to have a look at this BBC report about sports good manufacturer Puma.

The company has calculated a figure to show the combined cost of itself and its suppliers, on the environment; for example the combined cost of the carbon it emitted and water it used in 2010 was 94.4m euros ($134.3m; £82.8m).

Puma said the figures would help it to build a more “resilient and sustainable business model”, and prepare for potential future environmental taxes. They were assisted in preparing the report by Price Waterhouse Coopers, who see this as a wider move by companies to look at what is called integrated reporting, which looks to incorporate the cost and benefits of environmental and social impacts into financial accounts.

“The reporting process is going through a fundamental change,” Alan McGill, partner at PwC’s sustainability and climate change department, told the BBC.

AQA BUSS4 students should have no trouble in recognising this as useful evidence for Research Theme bullet point 5…..

Penny Brooks

Formerly Head of Business and Economics and now Economics teacher, Business and Economics blogger and presenter for Tutor2u, and private tutor

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