In the News
Corporate Change at Google – as Simple as ABC
11th August 2015
Google Inc is changing its name – to Alphabet Inc! The new company even has an amazing new domain for its corporate website
Actually, this move is a lot more complicated than that. It involves a fundamental restructuring of the way that the existing Google business is organised and managed. The overall objective is to enable the various business units within Google to be more focused and also to provide shareholders with greater transparency about how their investment is performing.
- Business
- Blog
- In the News
- Google (Alphabet)
- Conglomerate
- Product portfolio
- Boston Matrix
- Related diversification
Jim Riley
Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.
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