BUSS3 and the Packaged Holiday Market

We're off on our travel this weekend at the start of a three week tour around eight locations for our AQA BUSS3 revision workshops (alongside the teams delivering BUSS1 and AS & A2 Economics of course).

Our exam-style case study is based on the UK packaged holiday market. Students will be getting to grips with SunTravel plc - a large, well-established vertically integrated tour operator that has turned to new management to identify appropriate strategies for success.

As with all BUSS3 exams, the key for students is to identify the key issues and links from the case study and we're looking forward to seeing how over 3,000 BUSS3 students develop their exam answers to the challenges we set them (and practice good BUSS3 exam technique along the way).

Here are a few relevant YouTube videos about the travel industry which will help set the scene for students (and their teachers) attending!